More and more car dealers are starting to truly grasp that the internet is the most powerful way to market their dealership and advertise their inventory. For years, dealerships would check the box. “Yep, I've got my inventory in Autotrader and Cars.com. I've got that internet thing all covered.” It used to be that progressive dealerships would venture outside...
DriveChicago.com, the automotive portal owned and operated by the Chicago Automobile Trade Association (CATA), is partnering with Automotive Internet Media (AIM) to help CATA dealer members get more exposure to vehicle inventory and dealership websites. “Automotive portals are fantastic for helping auto shoppers find vehicles,” said Tony French, president of AIM. “DriveChicago.com is terrific for...
Philanthropist and founder of Kentucky’s largest auto dealership, Sam Swope, died Tuesday, December 9th, surrounded by his family and friends. He was 88 years old. Swope bought his first small dealership in 1952, and turned it into the 69th largest auto group in the country. He was also a natural salesman, with the ability to...
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