Posts by CarClicks Team

Dale Pollack Predicts in 16 Years There Will Only Be 26 Dealer Groups After Mass Consolidation!

May 23, 2018 | No Comments

    Dale Pollack predicts in 16 years there will only be 26 dealer groups after mass consolidation! AIM recently attended an event at the Chicago Automobile Trade Association that featured Dale Pollak, Executive Vice President for Cox Automotive, as the keynote speaker. He provided an abundance of information to help dealers navigate the automotive industry today as well as he made some bold predictions based on analysis conducted by Cox Automotive about the future. In addition to mass dealership consolidation, Pollak projects that the automotive industry will constrict by six million sales by the year 2034. His reasoning for
Read More

Buying VDP Views Works if Done Right

January 25, 2017 | No Comments

Driving auto shoppers to your website is the cornerstone of all successful digital marketing strategies for auto dealers. However, this position has some dealers wondering whether linking the shopper to their vehicle display pages is a good use of their advertising spend. Non-progressive dealers have been on the losing side of this battle for the past few years. The value of increasing auto shoppers to your website without the ability to track them back to a specific lead has caused some dealers not to understand the value of inventory marketing. Many of these naysayers do not truly understand the value
Read More

AIM Wins a Davey Award for New Dealership Website

January 10, 2017 | No Comments

Automotive Internet Media (AIM) won a Silver 2016 Davey Award for their English-Spanish website for automotive dealerships within the website category. The Davey Awards honors the best in Web, Design, Video, Advertising, Mobile & Social from small agencies worldwide. The Davey Awards are awarded to the best in various industries across many different categories. AIM along with General Motors and Walt Disney Studio Motion Pictures were a few of the Davey Award winners in 2016. The Davey Awards is overseen and sanctioned by the Academy of Interactive and Visual Arts. AIM’s multilingual website platform was judged on merit and a
Read More

List of Ten Cars Americans Loved and Hated in 2016

December 29, 2016 | No Comments

The New Year is days away and there have been many impressive updates and debuts within the automotive industry during 2016. From more brands breaking into electric models to technology-filled interiors, 2016 has been a great year for many brands and we found a list of those brands that Americans either loved or hated. Ten Vehicles that Made the List for 2016 Infiniti QX50 Mercedes-Benz GLE Volvo XC90 Audi TT BMW X1 Honda Fit BMW 6-Series Fiat 500L Chrysler 200 Kia K900 Check out more on the latest list from AdvertisingAge. CarClicks Team
Read More